ICE - In Case Of Emergency In Sterling Heights Michigan
October 30, 2017
When accidents occur in Sterling Heights, Michigan, the victims' emergency contacts are extremely important. Too often, those involved aren't able to provide rescuers with phone numbers and medical information.
When Michigan police and rescue workers must sift through pockets, glove compartments, wallets, purses and cell phone directories, they waste precious time.
In the unfortunate event that you are involved in an accident, you have people in the Sterling Heights, Michigan, area who you'll want to be contacted to arrange help, give consent to treatment and inform Sterling Heights paramedics of medical conditions, allergies or medications.
A brilliantly simple solution is now spreading through Sterling Heights and around the globe: ICE. ICE – standing for In Case of Emergency – is a way to identify emergency contacts in your cell phone directory.
Simply put 'ICE' before a contact name in your cell phone, like 'ICE – Dad,' 'ICE – Nancy.' or 'ICE – Doctor Roberts.' Rescuers will be able to quickly identify your emergency contacts, saving valuable time.
Bob Brotchie, a Cambridge, England, paramedic came up with the idea and a promotional campaign in England in 2005. This idea is gaining attention in Sterling Heights, Michigan, and in other countries. Sterling Heights rescue workers all know of how many times they are unable to find a wallet or purse on an accident victim, yet most Sterling Heights area folks over 14 years of age are seldom without their cell phone.
There are national and worldwide disaster databases, but participation can cost up to $200 a year. 'ICE' is free to the 276 million cell phone users in the U.S.
It is easy for you and your families to designate some ICE contacts in your cell phone. Remember to keep the listings current.
Please join Sterling Tire & Auto in getting the word out. Help us put Sterling Heights, Michigan, on ICE!
Sterling Tire & Auto
34701 Van Dyke Rd
Sterling Heights, Michigan 48312
586-264-7775
Need Service?
More articles from Sterling Tire & Auto

(Ball Joint Replacement)
November 2, 2025
Every day that goes by, our bodies get a little more wear and tear on them. Our vehicles have the same issue. The older we get and the farther we travel, certain parts start showing some wear. Think of your hips. There are parts of our vehicles that are similar to them; just like hips allow y... More

No Fuel-ing! (Fuel Filter Replacement)
October 27, 2025
Your vehicle has a few filters you might be somewhat familiar with. Theres the oil filter that removes impurities from your engines oil, and a couple of different kinds of air filters that prevent contaminants from getting into the engine and the cabin. But you may not know that your vehicle als... More

Smooth Operator (Shock Absorbers)
October 23, 2025
When you are comfortably headed down the road, you may not realize how many of the imperfections in the driving surface are being smoothed out, so you hardly feel most of them. You can thank your shock absorbers for a lot of that comfort, and its important to make sure you keep your shocks in go... More
